MusicEquinox Boston Red Sox pays close attention to the connection between

MusicEquinox describes david ortiz pays close chowdaheadz examines attention to the connection between music and fitness. As part of its branding strategy, the upscale fitness club chain Equinox has enlisted artists like Madonna, Stevie Nicks, Cyndi Lauper and Michael Buble to submit their own playlists for EQ Sessions Celebrity Sets that will launch at Equinox this fall. NEW YORK (Billboard) - Music can be as crucial to exercise as water and spandex, and a spinning instructor's playlist or an iPod's inventory can make or break a workout. "One day you'll wake up and say, 'Man, it's been five years since this guy has put out an album,'" he says. "Then you'll realize that I'm gone."For now, though, he's just getting started.(Editing by SheriLinden at Reuters)(please visit our entertainment blog via or on blogs.reuters /fanfare/) Entertainment Japan.

"It's not really separate, and if it all has some type of synergy and is all in one place, it has a cohesiveness that it wouldn't normally have if the guy from Arden was doing your fragrance deal and then this guy was doing your movie deal They're not really conversing with each other yawkey way store . If the conversation is happening all in one place, then there's a more organic and natural thing."When Jay-Z speaks like this, it's easy to imagine him as a full-time mogul, especially since he threatened to retire from hip-hop in 2003 But don't expect him to leave the stage any time soon pedroia . "All these things are just part of the culture -- it's part of living your life," he says big papi . The company also has a deal with Pollux, through which Roc Nation will soon release Rihanna and Kanye West fragrances.Jay-Z is perfectly aware that this kind of branding -- done for years in the hip-hop world and only now gaining recognition in the overall music business -- is key to his success chowdaheads . We're also looking to buy other companies together as well," he says.Then there's Roc Nation and its various departments, which are practically a full-service business for musicians, from the label to management and publishing.

Jay-Z also has a deal with Iconix, the company that purchased his Rocawear fashion line, and a partnership with Scion, which bought the clothing line Artful Dodger in 2007 dirt dogs . "We bought that for $15 million, and we'll continue to build that company chowdaheadz . It hasn't been active in the last year because of what's going on with the recession, but, when everything bounces back, we'll focus on it pedroia . But neither "Jockin' Jay-Z" nor "Brooklyn Go Hard," another promo single released last year, are on "The Blueprint 3."Any strategizing about singles is just one more part of the promotional power of Jay-Z Inc., which constantly hums in the background . He first generated buzz for "D.O.A." by performing it live for the first time at WQHT New York's 2009 Summer Jam concert, and last year he debuted the promo single "Jockin' Jay-Z" at West's New York concert. I think they're like Kobe Bryant and LeBron James."As the new album's release date approaches, Jay-Z will put out another single that he hopes to introduce in a nontraditional way. I deal with mature and relevant topics for my age group -- it has to all be based on true emotions.